Change Your Business in a Month

Module 1

Marketing and Planning

How many times have you heard "If you fail to plan, you're planning to fail?"

A marketing plan is a key step to the successful development of your business. The Tucson Metro Chamber and the Microbusiness Advancement Center (MAC) offer a four-week course designed to help you develop marketing tools to create and sustain profitability. The Marketing and planning series will teach you:

• How to prepare an effective marketing plan that is linked with financial feasibility and integrated into ongoing business operations
• How to create your company's sales strategy
• Management and operations
• Goals and objectives
• Strategic Planning

Enrollment in the Marketing and Planning course includes individual counseling with the instructor. Additional profit strategies and documentation will be added to the class based on the number and types of businesses in attendance.

• The module includes four three-hour classes
• Each course includes lecture and hands-on practical application for your business
• Graduates receive MAC certificate of completion

Tuesdays, July 10, 17, 24, 31 | 7:30 a.m. - 10:30 a.m.
Tucson Metro Chamber | 465 W. St. Mary's Road
Members: $125 per person | Non-members $225 per person
RSVP by Friday, June 29
Space is limited - make your reservation today!

For more information, contact Arlene Chiovetti at achiovet@tucsonchamber.org or (520) 792-2250 x 135

Your instructor: Dr. Jerone Davis, Microbusiness Advancement Center (MAC) training director Dr. Davis provides classroom instruction, case management, business plan reviews and consulting for clients at MAC. He holds a BSEE from Northern Arizona University, an MBA in Business Management from University of Phoenix and a Ph.D. in Education from Newburgh Theological Seminary. Dr. Davis has developed more than 100 professional business plans and worked with more than 2,000 businesses throughout Southern Arizona.

Click here to register.